{"id":24358,"date":"2015-04-05T12:28:00","date_gmt":"2015-04-05T12:28:00","guid":{"rendered":"https:\/\/staging.kepner-tregoe.com\/clear-thinking-the-last-true-competitive-advantage\/"},"modified":"2025-07-16T15:25:49","modified_gmt":"2025-07-16T15:25:49","slug":"clear-thinking-the-last-true-competitive-advantage","status":"publish","type":"post","link":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/","title":{"rendered":"Clear Thinking: the last true competitive advantage"},"content":{"rendered":"\n

Today, we\u2019re pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered more than five decades ago. We call it KT Clear Thinking and, simply put, it significantly increases the capability of individuals and teams to solve business problems and develop a sustainable competitive advantage. The end results for companies include a more efficient operation, higher productivity and\u2014most importantly\u2014improved bottom-line results.<\/p>\n\n\n\n

In today\u2019s video blog, Kepner-Tregoe CEO, Ray Baxter, discusses Clear Thinking, the advantages of creating a Thinking Organization, and the relaunch of our website, https:\/\/staging.kepner-tregoe.com\/<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Today, we\u2019re pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered more than five decades ago. We call it KT Clear Thinking and, simply put, it significantly increases the capability of individuals and teams to solve business problems and develop a sustainable competitive advantage. The end […]<\/p>\n","protected":false},"author":6,"featured_media":1117,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"ppma_author":[],"class_list":["post-24358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"acf":[],"yoast_head":"\nClear Thinking: the last true competitive advantage - Kepner-Tregoe<\/title>\n<meta name=\"description\" content=\"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Clear Thinking: the last true competitive advantage\" \/>\n<meta property=\"og:description\" content=\"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered\" \/>\n<meta property=\"og:url\" content=\"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/\" \/>\n<meta property=\"og:site_name\" content=\"Kepner-Tregoe\" \/>\n<meta property=\"article:published_time\" content=\"2015-04-05T12:28:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-16T15:25:49+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/\"},\"author\":{\"name\":\"\",\"@id\":\"\"},\"headline\":\"Clear Thinking: the last true competitive advantage\",\"datePublished\":\"2015-04-05T12:28:00+00:00\",\"dateModified\":\"2025-07-16T15:25:49+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/\"},\"wordCount\":108,\"publisher\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/iStock-521692932-2-2.jpg\",\"articleSection\":[\"Uncategorized\"],\"inLanguage\":\"de\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/\",\"name\":\"Clear Thinking: the last true competitive advantage - Kepner-Tregoe\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/iStock-521692932-2-2.jpg\",\"datePublished\":\"2015-04-05T12:28:00+00:00\",\"dateModified\":\"2025-07-16T15:25:49+00:00\",\"description\":\"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#primaryimage\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/iStock-521692932-2-2.jpg\",\"contentUrl\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/iStock-521692932-2-2.jpg\",\"width\":800,\"height\":533},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/clear-thinking-the-last-true-competitive-advantage\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Clear Thinking: the last true competitive advantage\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#website\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/\",\"name\":\"Kepner-Tregoe\",\"description\":\"Leaders in problem solving\",\"publisher\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#organization\",\"name\":\"Kepner-Tregoe\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/kepner-tregoe-logo.png\",\"contentUrl\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/wp-content\\\/uploads\\\/2025\\\/06\\\/kepner-tregoe-logo.png\",\"width\":264,\"height\":38,\"caption\":\"Kepner-Tregoe\"},\"image\":{\"@id\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.linkedin.com\\\/company\\\/14495\"]},{\"@type\":\"Person\",\"@id\":\"\",\"url\":\"https:\\\/\\\/staging.kepner-tregoe.com\\\/de\\\/blogs\\\/author\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Clear Thinking: the last true competitive advantage - Kepner-Tregoe","description":"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"de_DE","og_type":"article","og_title":"Clear Thinking: the last true competitive advantage","og_description":"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered","og_url":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/","og_site_name":"Kepner-Tregoe","article_published_time":"2015-04-05T12:28:00+00:00","article_modified_time":"2025-07-16T15:25:49+00:00","og_image":[{"width":800,"height":533,"url":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg","type":"image\/jpeg"}],"twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"","Gesch\u00e4tzte Lesezeit":"1\u00a0Minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#article","isPartOf":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/"},"author":{"name":"","@id":""},"headline":"Clear Thinking: the last true competitive advantage","datePublished":"2015-04-05T12:28:00+00:00","dateModified":"2025-07-16T15:25:49+00:00","mainEntityOfPage":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/"},"wordCount":108,"publisher":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/#organization"},"image":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg","articleSection":["Uncategorized"],"inLanguage":"de"},{"@type":"WebPage","@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/","url":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/","name":"Clear Thinking: the last true competitive advantage - Kepner-Tregoe","isPartOf":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/#website"},"primaryImageOfPage":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#primaryimage"},"image":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#primaryimage"},"thumbnailUrl":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg","datePublished":"2015-04-05T12:28:00+00:00","dateModified":"2025-07-16T15:25:49+00:00","description":"Today, were pleased to announce a new approach and vision that, we think, better describes the solutions that Kepner-Tregoe pioneered","breadcrumb":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/"]}]},{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#primaryimage","url":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg","contentUrl":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/iStock-521692932-2-2.jpg","width":800,"height":533},{"@type":"BreadcrumbList","@id":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/clear-thinking-the-last-true-competitive-advantage\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/staging.kepner-tregoe.com\/de\/"},{"@type":"ListItem","position":2,"name":"Clear Thinking: the last true competitive advantage"}]},{"@type":"WebSite","@id":"https:\/\/staging.kepner-tregoe.com\/de\/#website","url":"https:\/\/staging.kepner-tregoe.com\/de\/","name":"Kepner-Tregoe","description":"Leaders in problem solving","publisher":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/staging.kepner-tregoe.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/staging.kepner-tregoe.com\/de\/#organization","name":"Kepner-Tregoe","url":"https:\/\/staging.kepner-tregoe.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/staging.kepner-tregoe.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/kepner-tregoe-logo.png","contentUrl":"https:\/\/staging.kepner-tregoe.com\/wp-content\/uploads\/2025\/06\/kepner-tregoe-logo.png","width":264,"height":38,"caption":"Kepner-Tregoe"},"image":{"@id":"https:\/\/staging.kepner-tregoe.com\/de\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.linkedin.com\/company\/14495"]},{"@type":"Person","@id":"","url":"https:\/\/staging.kepner-tregoe.com\/de\/blogs\/author\/"}]}},"authors":[],"_links":{"self":[{"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/posts\/24358","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/comments?post=24358"}],"version-history":[{"count":2,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/posts\/24358\/revisions"}],"predecessor-version":[{"id":41202,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/posts\/24358\/revisions\/41202"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/media\/1117"}],"wp:attachment":[{"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/media?parent=24358"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/categories?post=24358"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/tags?post=24358"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/staging.kepner-tregoe.com\/de\/wp-json\/wp\/v2\/ppma_author?post=24358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}